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C'est (vraiment?) moi qui décide Cover Image E-book E-book

C'est (vraiment?) moi qui décide

Ariely, Dan. (Author). Rosson, Christophe, 1977- (Added Author).

Summary: An evaluation of the sources of illogical decisions explores the reasons why irrational thought often overcomes level-headed practices, offering insight into the structural patterns that cause people to make the same mistakes repeatedly.

Record details

  • ISBN: 9782081466166
  • ISBN: 2081466163
  • ISBN: 9782081285750
  • ISBN: 2081285754
  • Physical Description: remote
    1 online resource (303 pages) : illustrations.
  • Publisher: Paris : Flammarion, 2012.

Content descriptions

General Note:
Translation of: Predictably irrational : the hidden forces that shape our decisions.
Bibliography, etc. Note: Includes bibliographical references (pages 281-280) and index.
Source of Description Note:
Print version record.

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Subject: Decision making
Economics -- Psychological aspects
Consumer behavior
Consumer behavior
Decision making
Economics -- Psychological aspects
Genre: Electronic books.

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