Wikinomics how mass collaboration changes everything

Tapscott, Don 1947- (Author). Williams, Anthony D., 1974- (Added Author). Sklar, Alan. (Added Author).

Summary: Today, encyclopedias, jetliners, operating systems, mutual funds, and many other items are being created by teams numbering in the thousands or even millions. While some leaders fear the heaving growth of these massive online communities, Wikinomics proves this fear is folly. Smart firms can harness collective capability and genius to spur innovation, growth, and success. A brilliant guide to one of the most profound changes of our time, Wikinomics challenges our most deeply rooted assumptions about business and will prove indispensable to anyone who wants to understand competitiveness in the twenty-first century.

Record details

Physical Description: electronic resource
remote
Publisher: Old Saybrook : Tantor Media, 2007.

Content descriptions

General Note:	Downloadable audio file. Title from: Title details screen. Unabridged. Duration: 13:40:17.
Participant or Performer Note:	Read by Alan Sklar.
System Details Note:	Requires OverDrive Media Console Requires OverDrive Media Console (file size: 196538 KB). Mode of access: World Wide Web.